PPC Manager

About Bring Digital

 

Bring Digital is a dynamic and innovative digital marketing agency aiming to do things a little differently. Based in Bolton, we specialise in search and performance marketing, as well as design, website development and conversion rate optimisation. We work with an exciting and varied mix of clients from local businesses to high-street brands, e-commerce to lead generation.

 

Everyone at Bring Digital has a passion for what they do; that’s why we achieve such great results. Though our team are extremely hard-working, they’re also friendly and down-to-earth, creating a fantastic atmosphere in our modern and fun offices.

 

We are looking for a like-minded PPC Manager to manage the day to day running of client PPC accounts, striving to deliver outstanding results and surpass expectations.

 

Job Description

 

This is a great opportunity for an ambitious individual to join our ever-expanding paid search team. The successful candidate will have experience working across multiple accounts in a fast-paced environment; Bring Digital’s client base varies across size and sector and we are therefore looking for a candidate who is flexible in their approach and skillset.

 

Reporting into the Head of PPC, the successful candidate will support junior team members in their development, provide management with campaign and performance insights and manage the day to day running of client PPC accounts.

 

We are extremely proud about the continuous growth and development of our staff members and the ideal candidate will have the drive to teach others while learning new skills themselves and take ownership of their own progression.

 

In the fast-paced world of paid search advertising it is essential that you have the motivation to stay up to date with industry news and developments and the passion to drive innovation.

 

You will require strong communication skills, with the ability to effectively keep your clients up-to-date with campaign progress and results. The ideal candidate will thrive when building client relationships and constantly be looking for opportunities to improve client satisfaction through exceptional campaign performance.

 

The successful candidate will be joining a fast-growing company with a real focus on developing great people, as well as excellent salary, progression opportunities and perks.

 

Skills required

 

-2 years PPC experience in-house or agency

-Analytical and experience with Google analytics

-Experience of using Google AdWords and Bing Ads

-Experience of using Google and Bing merchant centre

-Understanding of shopping feed attributes

-Experience of managing shopping campaigns

-Strong attention to detail

-Strong Excel skills

-Ability to clearly and concisely present information to all levels of stakeholders

-Strong commercial awareness

-Well organised and methodical thinker

-Excellent communication skills

-Passionate to develop and learn

 

Core Responsibilities

 

-Keyword research

-Search term optimisation

-Search & Shopping campaign management

-Ensure all campaigns are up to date with relevant ad extensions

-Bid and budget management and optimisation

-Optimisation of Mobile ad performance

-Competitor research & analysis

-Support line manager through ad hoc analysis

-Reporting to clients on key KPI performance

-Ad copy testing to improve CTR performance

-Landing page testing to improve Conv % performance

-Support junior team members and help prioritise work loads

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