SEO Strategist

About Bring Digital


Bring Digital is a dynamic and innovative digital marketing agency aiming to do things a little differently. Based in Bolton, we specialise in search and performance marketing, as well as conversion rate optimisation and web analytics. We work with an exciting and varied mix of clients from local businesses to high-street brands in both e-commerce and lead generation.


Everyone at Bring Digital has a passion for what they do; that’s why we achieve such great results. Though our team are extremely hard-working, they’re also friendly and down-to-earth, creating a fantastic atmosphere in our modern and fun offices.


We are looking for a like-minded, passionate person to join our team as an SEO strategist who can use their talent for analysis to point our client SEO campaigns in the right direction and deliver outstanding results that surpass all expectations.


Job description


The role


This is a great opportunity for an ambitious individual to join our organic search team. The successful candidate will have experience working across multiple accounts in a fast-paced environment; Bring Digital’s client base varies across size and sector, so we’re looking for a candidate who is flexible in their approach and skillset.


Reporting into the Head of SEO, the successful candidate will support the Technical SEO and Content Marketing teams. Using thorough competitor, market and situation analysis, you’ll provide a clear strategy for each client with coherent briefs for each project within that strategy.


We are extremely proud about the continuous growth and development of our staff members so the ideal candidate will have the drive to share their growing knowledge with others while learning new skills themselves. You’ll take ownership of your progression, which we’ll support you with as much as we can.


In the fast-paced world of organic search engine marketing, it is essential that you have the motivation to stay up to date with industry news and developments, using this understanding to drive innovative transformation in our approach to SEO as a business.


Skills required


You will require strong communication skills, with the ability to work effectively with the account management team to keep your clients up-to-date with campaign progress and results. The ideal candidate will thrive when building client relationships and constantly be looking for opportunities to improve client satisfaction through exceptional campaign performance.


The successful candidate will be joining a fast-growing company with a real focus on developing great people, as well as excellent salary, progression opportunities and perks.


  • 2 years of SEO experience (in-house or agency)
  • Working knowledge of Google Analytics and Search Console
  • Experience using a variety of SEO tools (our suite includes Moz, SEMrush, Searchmetrics, Majestic, Ahrefs, Sitebulb, Accuranker and others)
  • An understanding of how page content quality and depth impacts rankings – displaying experience of boosting rankings by improving landing page quality would be advantageous
  • An understanding of other strategic SEO elements, including pruning under-performing content, internal linking strategies, and crafting an SEO-driven content strategy
  • An understanding of local SEO strategies and experience of implementing them
  • Excellent attention to detail
  • Strong Excel skills
  • Excellent written and verbal communication skills
  • Ability to clearly and concisely present information to stakeholders at all levels
  • Strong awareness of how SEO impacts commercial goals
  • Well-organised and methodical
  • A passion for self-development and learning


Core responsibilities


The successful candidate will be hands-on in the delivery of elements of these strategies, with duties including comprehensive keyword research, on-page optimisation, performance analysis and testing. This is not an exhaustive list and, as with any SEO role, having the flexibility to work in different areas is crucial.


Note that although this is not a technical SEO role, a working knowledge of tech SEO principles will be advantageous.


  • Creating, communicating and assisting with the execution of client SEO strategies
  • Working with the content marketing team to create commercially-impactful, SEO-driven content strategies
  • Working with the content, CRO, design and development teams to improve the quality and depth of content on key landing pages to improve SEO performance
  • Analysing performance using a range of tools and using this insight to inform changes to strategy
  • Providing consultancy directly to clients’ in-house teams to guide their activity for the improvement of SEO performance
  • Assisting with new business pitches by providing top-level strategic input and presenting to potential clients
  • Competitor, SERP, search market and client situation analysis
  • Keyword research and optimisation of meta data and on-page content
  • Link analysis, strategy and disavow activity
  • Communicating strategies and results internally and with clients


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