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Case Studies

How we used affiliate marketing to boost Merlin Cycles sales by 23%

In December 2017, Merlin Cycles — one of the UK’s leading online retailers for cycling equipment — came to us with a problem. They had been using a well-known affiliate network for some time, running campaigns both in the UK and the USA. However, Merlin felt that they struggled to communicate effectively with their partners, which meant they were missing…...