Accelerate your ad reach with our data-driven, real-time programmatic strategies that balance precision targeting with efficient automation.
In today’s dynamic digital landscape, reaching the right audience at the right moment requires more than traditional ad buying. Programmatic advertising automates the ad-buying process, delivering your message to the most relevant audience in real time. With Bring Digital’s programmatic experts, you’ll tap into a cutting-edge approach that ensures ads resonate—whether on a mobile device, streaming service, or digital out-of-home display.
“Bring Digital’s team has transformed our paid social strategy. The results speak for themselves – not only have we seen a massive improvement in performance, but their thoughtful, agile approach has helped us navigate a challenging market. We couldn’t be happier with the results.”
“We have worked with Bring Digital for the past year, and their expertise in leading our PPC strategy, especially Google Shopping, has been outstanding. Their efforts significantly boosted our growth, achieving a 6% ROAS and continually setting ambitious targets while improving our campaigns. Their dedication and results-driven approach have greatly impacted our business. We highly recommend Bring Digital for their exceptional digital marketing services.”
“Bring Digital exceeded our expectations with their innovative approach to digital strategy. Their commitment to delivering substantial improvements in campaign performance while ensuring minimal risk allowed us to evolve into a challenging market. We’re always impressed with their ability to go above and beyond in delivering the best results.”
Programmatic advertising leverages real-time data to optimise ad placements across digital channels, reducing wasted spend and driving a greater return on investment. With global programmatic spend projected to grow by 30% to $800bn (£630bn) by 2028, it’s clear this approach is reshaping the digital advertising landscape.
By utilising robust audience data, programmatic advertising is the most effective channel for personalisation, allowing us to craft messaging that adapts to user behaviours and preferences. In the UK, where more than four in every five pounds spent on digital advertising is transacted programmatically, the potential for meaningful engagement is unparalleled.
Programmatic ads utilise advanced AI to tap into real-time search behaviours, location data, and content relevance, ensuring that each impression serves your objectives and reaches high-intent audiences.
Programmatic centralises planning, buying, and measuring across channels—from digital out-of-home to catalogue displays—simplifying your omnichannel reach and enhancing campaign impact. As UK programmatic ad spend is expected to grow by 40% to £53bn by 2028, the channel’s scalability and efficiency are only set to increase.
We craft deeply personalised experiences, tailoring each impression to fit the user’s interests and context, all without sacrificing scalability.
Reach new audiences where search ads don’t appear, such as on connected TVs, streaming platforms, and in-app placements—meeting your customers in their digital journeys.
From video-on-demand to in-game ads, we centralise above-the-line and below-the-line ad formats into one seamless strategy that can’t be achieved on other platforms.
The programmatic landscape is fast-evolving, with innovation at the forefront. We use the latest technologies, including carbon measurement and attention metrics, to deliver impactful, sustainable campaigns.
SEO is constantly evolving — and so are we. Here are the tools we use to give you the best visibility over your rankings and measure the impact of our work.
Our journey begins with a detailed understanding of your goals. Every media plan we create is shaped by your unique business ambitions and a commitment to excellence. We interrogate data, test new approaches, and explore top-tier suppliers, always with a focus on learning and improving to ensure you receive the best value. We constantly test and refine our approach to minimise risk and maximise your growth potential.
Once we understand your business goals, we translate them into comprehensive media briefs tailored to your target audience, campaign objectives, creative direction, and budget. These briefs are then shared with carefully selected suppliers for response. We evaluate all supplier proposals and craft a unified, multi-partner campaign that aligns with your overarching goals, giving you a complete view of each supplier’s role in the campaign.
After you approve the plan, we move into activation with a robust media plan that forecasts key performance indicators (KPIs) for each channel. We manage every aspect of the supplier relationship, from financial set-up to the integration of tracking pixels, supplier meetings, and seamless reporting. Regular partner reviews allow us to stay flexible, making any necessary adjustments to keep campaigns on track and on budget.
Our relationship doesn’t end with campaign activation. Bring Digital provides regular, in-depth reporting, including inventory and domain-level insights, to help you understand your campaign’s impact. We create automated reporting structures for easy access to your campaign’s key data. At the end of each campaign period, we conduct a deep-dive analysis, refining strategies based on performance to ensure continual growth. With an ongoing testing roadmap and clear communication, we keep your team informed, aligned, and ready to achieve the best possible outcomes.
Discover how Bring Digital's recipe for success helped Lakeland turn up the heat on performance, driving significant results despite a reduction in its budget.
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Bring Digital delivered an ads campaign for renowned clothing retailer Cotton Traders that was nominated for “Best eCommerce Campaign of the Year 2023”.
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Learn how The Pools, home of football pool betting, landed a jackpot against the odds with Bring Digital’s Paid Social strategy — and why they’re continuing to place their bets on Bring.
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Learn how Bring Digital supplemented Victoria Health's existing Performance Max structure with their next-level expertise to turn revenue, sales and ROAS into the picture of health.
View Case StudyUnlike traditional media buying, programmatic offers real-time, data-driven placement that adapts to audience behaviours instantly, ensuring every pound spent contributes to your goals.
We measure success through advanced metrics such as viewability, attentive seconds per impression, and custom ROI tracking. Based on these insights, our team continually optimise your campaigns for sustained performance improvements.
We partner with leading platforms like DoubleVerify and IAS, implementing strict viewability standards and fraud prevention technologies to guarantee brand safety and authenticity.
Open exchange buying offers a cost-effective way to reach broad audiences in real-time through auction-based bids, while private marketplace (PMP) buying allows for direct deals with publishers, securing premium ad placements with higher control and exclusivity.
Yes, programmatic advertising can target multiple stages of the customer journey—from awareness to conversion—using tailored ad formats like video for awareness and retargeting for conversions, all within a unified campaign.
Programmatic complements channels like paid social and PPC by using search intent data, audience insights, and contextual information to enhance targeting. This integration enables a cohesive multi-channel strategy that boosts reach and impact across platforms.
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