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The latest news, insights and announcements from Bring Digital

Amplified AI and Superpowered Segments: 5 Things We Learned at K:LDN 2024

Press Friends for Life: How to Nurture Journalist Relationships for PR Success

Digital PR

Press Friends for Life: How to Nurture Journalist Relationships for PR Success

Digital PR Manager Olivia Bence explains why relationships are an increasingly important element of your PR strategy — and what you can do to turn a journalist into a brand ally. Over the past few years, Digital PR has changed.…...

How to Create Content at Scale with AI (That Google Actually Loves)

Content

How to Create Content at Scale with AI (That Google Actually Loves)

Alex Smithies explains how AI can still be leveraged as an excellent tool for creating quality content — and how you use it to write at scale while preserving the human touch. When I first joined Bring Digital in September…...

“March Madness” and Google’s Love-Hate Relationship with AI: SEMantics April 2024

SEO

“March Madness” and Google’s Love-Hate Relationship with AI: SEMantics April 2024

In this month’s edition of SEMantics, Bring Digital’s monthly SEO newsletter, Aimee Jones recaps a March of algorithmic madness, Google’s attack on “low-value” AI content, and its endless new ways to utilise AI in new search experiences. Google’s Spam update…...

How to Run Omnichannel Marketing Campaigns That Convert: A Step-by-step Guide

PPC, Social

How to Run Omnichannel Marketing Campaigns That Convert: A Step-by-step Guide

Paid Social Manager Chloe Bratherton dives into what makes an omnichannel marketing campaign a success, from working with algorithms and audiences to the importance of nailing your creative assets. One of the best — and also trickiest — things about…...

SEMantics March 2024: Tackling Bad AI and Testing New Toys in the SERPs

SEO

SEMantics March 2024: Tackling Bad AI and Testing New Toys in the SERPs

Bring Digital’s Aimee Jones returns to discuss Google’s core update double-whammy on the 5th March and its impact on low-quality AI content, along with updates on Google’s Search Quality Evaluator guidelines, and a bunch of new features that Google is…...

SEMantics March 2024: Tackling Bad AI and Testing New Toys in the SERPs

SEO

SEMantics March 2024: Tackling Bad AI and Testing New Toys in the SERPs

Bring Digital's Aimee Jones returns to discuss Google's core update double-whammy on the 5th March and its impact on low-quality AI content, along with updates on Google's Search Quality Evaluator guidelines, and a bunch of new features that Google is testing…...

Meta But Better? Busting the 3 Most Common Advantage+ Shopping Myths

Social

Meta But Better? Busting the 3 Most Common Advantage+ Shopping Myths

Paid Social Manager Andrea Manouchou explains what you need to know about Meta’s Advantage+ Shopping Campaigns (ASC) and breaks down some common myths about this piece of tech. The paid social landscape is changing fast, but there’s one thing that…...

How to Write SEO Briefs that Developers Will Love

SEO, Tech

How to Write SEO Briefs that Developers Will Love

Bring Digital's SEO Director, Michael Scowcroft, explains why building solid relationships with your developers is essential when embarking on SEO projects — and how you can craft briefs that help them do their best work.   When I was growing…...

5 Ways to Boost Your Digital PR Campaigns with AI in 2024

Digital PR

5 Ways to Boost Your Digital PR Campaigns with AI in 2024

Bring Digital's Siobhan Congreve explains why AI is becoming an essential part of the PR process -- and what you can do to level-up your campaigns using AI today. Not a day goes by that we don't see AI mentioned in…...